Tengku Djan Wins Overall Championship at 2018 Toyota Gazoo Racing Festival Season 1

Professional drift driver, Tengku Djan Ley, captures the coveted position of overall champion of the Toyota Vios Challenge. It was the first year for the feature event that was a part of the Toyota Gazoo Racing Festival.

Selangor, Malaysia, April 05, 2018 /PRWIRE.asia/ -- Popularly known as Prince of Drift, Malaysian professional drift driver, Tengku Djan Ley, won the overall championship in the Super Sporting Class at the Toyota Gazoo Racing Festival on 25th March 2018. Tengku Djan is also a 2-time Formula Drift Asia champion.

Tengku Djan entered this year’s competition as the brand ambassador of MaxxOil and won the championship for Team NanoPLUS. The NanoPLUS series by MaxxOil is a preferred engine lubricant among motorsports enthusiasts, as it uses nanotechnology to deliver greater protection for vital engine components.


Representing Team NanoPLUS, Tengku Djan racing on track with his vehicle engineered by MaxxOil.


Tengku Djan from Team NanoPLUS seen before the race.

This was the first year for the Toyota Vios Challenge which consisted of three legs of racing that took place in Penang, Johor and Serdang. Tengku Djan was one of the top drivers who started in position seven of the finale which was held at Technology Park before a crowd of 20,000.

The Toyota Gazoo Racing Festival started off this year as a weekend carnival held in Penang, Johor, and twice in Kuala Lumpur. The event that included various forms of entertainment, activities, food, car sales, and more revolved around the Vios Challenge – a street circuit race that consisted of 30 total drivers competing against identically equipped Toyota Vios sedans. It is planned on becoming an annual event.


“I am thrilled to win the Vios Challenge championship. Team NanoPLUS worked hard to ensure my car remained at peak performance. These are the type of events that promote healthy motorsport growth throughout Malaysia and I look forward to participating in similar events with my team from MaxxOil.” – Tengku Djan


Tengku Djan seen on race track during the Toyota Gazoo Racing Festival 2018.

About MaxxOil: Since its founding in 2013, MaxxOil has focused on producing the best premium engine oil and other lubricants. Their products exceed the toughest standards of U.S., Japanese and European auto manufacturers, providing exceptional protection against engine wear under the most extreme conditions. The company’s NanoPLUS engine oil series utilizes nanotechnology to deliver even greater performance results. More information can be found on their website at https://www.maxx-oil.com.

About Toyota Gazoo Racing Festival: The Toyota Gazoo Racing (TGR) Festival is carnival that took place during weekends in Penang, Johor and twice in Kuala Lumpur with plans on becoming an annual event. The event included various activities, entertainment, food, car sales, and other family fun. See more at http://toyotagazooracingmalaysia.com.my/tgrracingfestival.

Contact Information:

Name: Kenneth K.
Organization: Maxx Oil
Website: https://www.maxx-oil.com
Phone Number: 626-723-4601
Email: info@maxx-oil.com
Address: 168 Mason Way Ste B-6, City of Industry, CA 91746

TalentCap Social Media Innovation Conference to Tackle SMEs Concerns and Struggles with Social Media Marketing.

April 05, 2018 /PRWIRE.asia/ -- The TalentCap Social Media Innovation Conference is a tactical conference to be held on the 25-26th of April 2018 in Renaissance Hotel Kuala Lumpur. The conference is set to tackle SMEs concerns and struggles with social media marketing.

Participants shall discover how innovative global companies maintain their edge via social media marketing. The conference features practical, action-oriented social media marketing sessions from top leading experts and brands. Highlight includes a hands-on workshop by social media coach who has trained 200+ start-ups in the Silicon Valley, US.

The Social Media Innovation Conference is targeted towards key decision makers and C-levels within companies from all industries, covering 20+ different tactical areas of social media which includes everything from video marketing, social media ROI, chatbots, user-generated content to data and analytics.

As a global phenomenon, social media in 2018 has become an integral part of digital communications and will continue to evolve consistently to an unknown extent, at a surprising speed. Businesses are expected to leverage on the high penetration rate on social media to increase brand engagement and win new customers. More brands are getting involved in and relying on social listening tools which assists conversation tracking and facilitate the creation of customizable contents for specified customers. The current social media trends are pointed towards the use of chatbots and live streaming videos as dominant business tools and strategies.

Teaming up with the region’s forward thinking and innovative organisation, TalentCap is pleased to welcome on-board the Global Entrepreneurship Movement (GEM) as a Strategic Partner at the Social Media Innovation Conference Kuala Lumpur April 2018.

Global Entrepreneurship Movement (GEM) is the first NGO from a developing nation that focuses on connecting, networking and fostering collaborations to internationalize Malaysia’s entrepreneurial ecosystem. To date, GEM has more than 10,000 affiliate members including corporate members and industry leaders, each with prolific achievements in their respective fields of work.

Founded in 2016, GEM aims to achieve its mission by organising and hosting entrepreneurial events and promoting interest in entrepreneurship through education, the press, general literature, exhibitions, competitions, and various other means. Some of GEM’s most notable events include: (1) ColossusINNO2017, a challenge which sees pioneering entrepreneurs pitch their innovative solutions to address issues within the South-East Asia region, (2) TENxCLUB, an exclusive club designed to recognize high-performing Malaysian startups, (3) GEM Magazine, physical and online magazine which brings the latest in innovative start-ups, cutting-edge technology, and trends in entrepreneurship, (4) eFM, GEM’s revolutionary online radio station which brings you a plethora of entrepreneurial goodies including captivating stories, unparalleled business insights, and business trends and (5) ‘Let’s Jam’, a monthly panel session which features key industry players who share insightful knowledge, and incredible stories from their entrepreneurial journeys.

YBhg. Tan Sri Dr. Mohd. Irwan Serigar Abdullah, the Patron of GEM highlighted “By placing greater emphasis on entrepreneurship via strategic programs, locally, regionally or at an international level, everyone will be provided opportunities to rise which will ultimately unleash the possibilities of creating jobs, spurring innovation and strengthening Malaysia’s leading position in entrepreneurship.”

Speaking on the progress we have made within the country, Dash GEM’s President, Dash Dhakshinamoorthy also stated that “The time has come for independent and private sector players to synergize and weave the ecosystem together by building trust, collaboration and most importantly, to be able to dream together to make the Malaysian entrepreneur truly global.”

He concluded by noting that “With conferences such as the Social Media Innovation Conference 2018 in Kuala Lumpur, it would give positive reinforcement toward GEM’s entrepreneurship ecosystem with key insights and tips on industry development from strategic thinkers.”

Keynote speaker Alan Cheah, Chief Executive Officer of GoCar presents the topic “Team Culture: How to Align Team Culture to Your Marketing Strategy”. GoCar Malaysia was recently acquired by Mayflower Car Rental, a subsidiary of Tan Chong Group. GoCar is currently the fastest growing legal car-sharing platform in Malaysia located in 80+ locations with 180+ GoCars on the road spread across Klang Valley and Langkawi.

Alan highlights, “Apart from strategies, marketing tools, and knowledge; team culture plays a huge part in leading the marketing direction for GoCar. The team’s values, passion, and vision for GoCar dictates how we choose to pursue certain partnerships, what kind of digital campaigns to run, which community events to organise, and how we communicate with our users. Once we have that aligned, it’s clear to see how we managed to grow the company from 5 GoCars in 5 locations in 2016 to 180 GoCars in 80 locations in 2017. It all begins with the team culture.” Alan’s keynote session shares innovative and inspirational insights on the importance of team culture for an effective marketing strategy.

Keynote speaker Boye Hartmaan, Group CEO of Y Digital Asia presents the topic “Blockchain in Advertising”. Y Digital Asia is a digital performance consultancy in the Mountain Ventures SEA Group. Through their data driven approach, they create measurable and profitable digital solutions and campaigns for clients of all sizes. The Mountain Partners Southeast Asia (MPSEA) is the regional branch of Mountain Partners, building and investing in promising technology businesses across Southeast Asia through its network of venture building hubs located in Malaysia, Thailand, Indonesia and The Philippines.

Boye highlights, “Blockchain offers an ideal solution for all video content creators, from YouTube stars and influencers to vloggers and podcasters to freelance reporters and marketing experts.” Boye’s keynote session shares tactical insights on the promise on having blockchain in advertising, the way to utilise smart contracts with influencers and other stakeholders, and real-life examples of how to out-compete YouTube by using smart contracts and empowering influencers.

Keynote speaker Kishan S., Founder of ThinkSocial Asia presents the topic “Now is the Time for Social Media Optimization.” ThinkSocial.Asia is a social ad blog focused on Asia. Kishan founded the blog with the aim of generating conversations around the trending stories in the Asian World of Social and beyond. His previous work experiences include strategy, performance, ad ops, engineering and research roles in social media marketing. He has also managed social media campaigns for large consumer brands including McDonald’s, Singtel, Lux, Volvo Group, HTC and Cartier. In his day job at Socialbakers, a leading social media analytics firm, he partners’ clients to uncover business insights that help maximize their social media ROI.

Kishan highlights, “Declining organic reach of brand posts has become a norm. To offer yourself the best possible chance to optimize your social media ROI, it is vital to adopt social media analytics using a rigorous framework to facilitate the relentless iterations between planning, implementation and evaluation”. Kishan share tactical insights on a 5-point social media performance optimization framework, techniques for setting competitive KPIs, tips for uncovering content themes that resonate with your audience and key social media metrics for evaluating the effectiveness of your social media content.

Panel speaker Nowrid Amin, Social Media Strategist at IQI Global highlight, “Gone are the days when home buyers would open a newspaper to look for properties for sale or look up names of real estate agents in a phonebook. Home-buyers today are online looking for that house or piece of land they can call their own. It is imperative for any real estate agent to use social media in marketing their businesses and listings. Social media marketing for real estate agents can set your business apart from the rest.”

Nowrid additionally comments, “We often hear complains that Social media marketing doesn’t work. It doesn’t work for you because you are not doing it right – that is the reason behind it. Most companies do not incorporate social media successfully into their marketing efforts. In fact, they are following the trend of others and quickly become discouraged by the lack of positive results.”

The conference feature includes a deep dive workshop facilitated by Sweta Patel, a renown trainer who has coach more than 200 startups in the Silicon Valley, US. At the conference, Sweta facilitates the workshop topic “How B2B and B2C Use Instagram to Win New Customers”

Sweta will share about the step-by-step method of exactly how she grew her Instagram account from 13 to 80,000 followers in one year. If done the right way, Instagram can be used to generate leads which will later convert into paying customers. The workshop highlights numerous actionable insights on Instagram hacks that can save you time and money.

TalentCap has a vision to become the foremost thought leadership platform in the region, creating unmissable events that feature inspiring speakers sharing their first-hand expertise with delegates. As such, they have gone above and beyond to make this event as impactful as possible.

For those who are interested for the Social Media Innovation Conference 2018, please refer to the below on event details:

Dates: 25-26 April 2018 (Wednesday & Thursday)
Time: 9am – 5pm
Venue: Renaissance Hotel Kuala Lumpur

Limited tickets available here: http://talentcap.com/social-media-innovation-conference

About TalentCap: TalentCap produces quality information and events for the international conference industry. We recruit the best speakers, provide the best training and offer the best networking in the industry. We produce innovative, inspiring, and indispensable event solutions and services. We provide businesses with insights and contacts they need to grow. We curate content for specific industries and to facilitate dialogue and strategic thinking. We expose sponsors and partners to a highly engaged international audience. We aspire to Inspire and equip business leaders to achieve extraordinary results. For latest, please visit: www.talentcap.com

MaxxOil to Open New Headquarters in ChangChun, China

Seeking to expand their distribution network throughout northeast China, MaxxOil sets up new headquarters in ChangChun, China.

ChangChun, China, April 04, 2018 /PRWIRE.asia/ -- Founded in California USA, the industry-loved premium engine oil producer MaxxOil announces the opening of their new headquarters in ChangChun, China in partnership with Jilin HuaFa Group Co. Ltd. The opening of MaxxOil’s new headquarters in ChangChun signals the expansion of distribution of their products in the northeast.

The partnership was initiated in order to further their product distribution reach from its previous focus on the Shanghai region. MaxxOil products combine premium base oils with proprietary additive technologies to create high performance motor oils that optimize engine performance.

The company released their NanoPLUS series of motor oil in 2016 which uses a mechanical element of lubricant technology in lieu of chemicals that deteriorate faster. The use of nanotechnology delivers greater protection for vital components of car engines by significantly reducing friction which, in turn, increases efficiency. This makes MaxxOil a preferred engine lubricant among motorsports enthusiasts as well as drivers who demand the best performance from their vehicles. The company specializes in engine lubricants and also produces premium transmission fluids, engine coolants, and other quality products designed to meet motorsport standards.

The partnership plans also include building a new racing circuit – MaxxOil Racing Center, which will serve as a professional drifting school. The company is looking to uplift the racing scene in China by offering professional drifting education.The key is to provide motorsports lovers with a safe environment to enjoy the sport professionally. In the near future, MaxxOil is looking to host international drift competitions, such as China D1GP at the MaxxOil Racing Center.

“Nothing works harder to keep your car, truck, van, or SUV running smoothly than MaxxOil. Our premium products exceed the toughest standards of car manufacturers around the world, providing exceptional protection against engine wear under even the most extreme conditions.” said Benjamin Shi, Managing Director of MaxxOil China.

About the Company: Since its opening in 2013, MaxxOil has focused on producing the best premium engine oil and other lubricants. Their products exceed the toughest standards of U.S., Japanese and European auto manufacturers, providing exceptional protection against engine wear under the most extreme conditions. The company’s NanoPLUS engine oil series utilizes nanotechnology to deliver even greater performance results. More information can be found on their website at https://www.maxx-oil.com.

Contact Information:

Name: Kenneth K.
Organization: Maxx Oil
Website: https://www.maxx-oil.com/
Phone Number: 626-723-4601
Email: info@maxx-oil.com
Address: 168 Mason Way Ste B-6, City of Industry, CA 91746

TalentCap Social Media Innovation Conference 2018 to Take Social Media Beyond Simple Information Sharing.

April 03, 2018 /PRWIRE.asia/ -- The TalentCap Social Media Innovation Conference is a tactical conference to be held on the 25-26th of April 2018 in Renaissance Hotel Kuala Lumpur, and to take social media beyond simple information sharing.

Participants shall discover how innovative global companies maintain their edge via social media marketing. The conference features practical, action-oriented social media marketing sessions from top leading experts and brands. Highlight includes a hands-on workshop by social media coach who has trained 200+ start-ups in the Silicon Valley, US.

The Social Media Innovation Conference is targeted toward key decision makers and C-levels within companies from all industries, and will cover 20+ different tactical areas of social media, including everything from video marketing, to social media ROI, to chatbots, to user-generated content, to data and analytics.

Social media is giving Southeast Asia brands new ways to engage in 2018. The TalentCap Social Media Innovation Conference 2018 highlights key trends in the region that brands should be well aware of as they seek meaningful reach and interact with new and existing customers. While Facebook Live and vertical video ads are relatively new on the scene, the formats are already seeing tremendous user popularly and success. User engagement with brands on Instagram is currently 10 times higher than on Facebook and 54 times higher than on Twitter. Social storytelling is becoming more informal. It’s increasingly the norm for brands to be active on mediums like Snapchat, Instagram Stories, Facebook Live – places where social storytelling is informal and direct.

Teaming up with the region’s forward thinking and innovative organisation, TalentCap is pleased to welcome on-board the SME Association of Malaysia (SMEAM) as a Strategic Partner at the Social Media Innovation Conference 2018.

The SME Association of Malaysia (SME Malaysia) was established in 1995 with the key objective of assisting the development of SMEs to make the sector one of the engines of economic growth.

Since its inception, SME Malaysia has organized various international conferences, seminars, award programmes, and educational and capacity-building programmes to educate, elevate, and provide exposure to members of the Association and the SME community at large. The Association actively engages in advocacy and consultation with key Government ministries and agencies to provide feedback on issues affecting SMEs.

Dato’ Michael Kang, the President of SME Malaysia highlights, “It is well-known fact that small and medium enterprises (SMEs) often lag behind when it comes to technology adoption, either due to the lack of financial means or human resources. Due to lack of expertise, SMEs don’t know how to go about going digital and they can only depend on their staff or someone else to do it for them and even if they have a website, they don’t really utilize it.”

The Strategic Partnership between SME Malaysia and TalentCap Social Media Innovation Conference 2018 is another initiative of promoting a great platform for the SME community to leverage on the power of digital marketing for elevating businesses to a new horizon in the age of digital economy.

Keynote speaker Dheeraj Raina, Managing Director at AdParlor presents the topic “The Future of Social Media Marketing and What It Takes to Win!” AdParlor has accumulated partnerships with Facebook, Instagram, Snapchat, Twitter, Linkedin, YouTube, DBM & Pinterest since its inception. Very recently, AdParlor has been rebranded to ada as part of an attempt to plug its capabilities beyond just its digital marketing platform. The platform, which is owned by AdKnowledge in a joint venture with the Malaysian telco Axiata, will now house its data science, technology, creative divisions under the name ada. AdParlor will now serve as a product under the ada umbrella.

Dheeraj highlights, “Southeast Asian consumers are far ahead in the tech and digital adoption and are pushing advertisers to catch up. Our markets are fast turning into mobile and digital first markets and in need of a hyper personalized digital marketing approach. It is time to think People based marketing as mainstream marketing.”

Dheeraj’s keynote shares tactical insights on what should you care for as a social media advertiser in this world full or disruptions? Why is programmatic marketing growing so fast & what are the opportunities for marketers? How to task every digital media spend on brand and business outcomes? Why the need to evaluate your social media ROI – How to ask the RIGHT questions and measure to get buy-in?

Keynote speaker Andy Clark, VP & Managing Director at Tealium presents the topic “Why a Customer Centric Focus Means Ownership of Your Data Supply Chain.” Tealium powers the new era of real-time customer engagement and marketing, enabling global businesses to unlock their customer data and create more meaningful, relevant customer experiences. Tealium is backed by top venture investors; Bain Capital Ventures, Battery Ventures, Georgian Partners, Presidio Ventures, Tenaya Capital.

Andy highlights, “Organizations leverage multiple martech solutions, channels and marketing initiatives in the hopes of being able to reach their audience in a variety of ways. Massive amounts of behavioral profile data is collected at each of these touchpoints, which is extremely valuable in driving better decision making around audience and individual targeting. The challenge is that most brands aren’t able to effectively connect all of the data they are receiving, and thus, aren’t able to create a single view of their customer. Brands who have successfully instituted a customer-at-the- center mandate within their business, by connecting their disparate data sources, are seeing powerful results in their now customer-centric campaigns and strategies.” Andy’s keynote shares tactical insights on how and why having a robust data strategy differentiates you from other brands.

Panel speaker Eve Fong, E-Commerce Manager at Nestlé Nespresso highlights “Many businesses still see their social media platforms as a one way messaging channel, treating them very much like print or worse, a bulletin board. The common line of thought here is that social media is ‘digital’ therefore they can post a message they want out very quickly. This is, of course as we know, pointless, given that organic reach is continuously dropping not to mention, it goes against the nature of what social media and the social community is all about. This also means that when the marketing department evaluates a social media proposal or approves content, they are not evaluating based on the right objectives and goals.”

Eve additionally comments “Also another common mistake is to treat social media as merely a channel similarly to offline channels rather than understanding that it is crucial to have a social media strategy along with a comprehensive plan which should include the social media marketing plan, communication plan, content calendar and last but not least, a social media crisis management plan. Many a successful brand has found themselves in the middle of a social media crisis simply because one ill-advised employee managing their social platforms has given the wrong reply at a crucial time.”

Keynote speaker Casie Lane Millhouse-Singh at Two Lane presents the topic “The Death of the Email: Messaging Apps and Chatbots.” Casie is the Director at Two Lane, an agency specialising in Facebook & Instagram Ads to drive ROI for growing companies and brands using the best-in-class targeting abilities in the digital ad market.

Casie highlights, “The era of email marketing is over. In some markets they are dying a slow death. In others, they are already dead. And it doesn’t matter how much money you spend creating these campaigns, how well they are designed or what type of headline you try now. A dead duck…. is a dead duck. So that’s the bad news. The good news? Well, just like CDs have been replaced. Email has been replaced by messaging apps and platforms. Lots of different businesses are using chatbots on messaging platforms and one can be right for you.”

Casie’s keynote shares tactical insights on Chatbots = what are the success stories, challenges and opportunities? How storytelling within messaging apps holds its own in today’s frantic media landscape. How to deliver pragmatic and effective mobile-first solutions on a tight budget. Chat Bot Etiquette even humans should all live by.

The conference feature includes a deep dive workshop facilitated by Sweta Patel, a renown trainer who has coached more than 200 startups in the Silicon Valley, US. At the conference, Sweta facilitates the workshop topic “How B2B and B2C Use Instagram to Win New Customers”

Sweta highlights “Instagram is growing up and taking over the channels with a storm. The word says Instagram is only for millennials but it is far from it. Most businesses are using Instagram to generate leads and convert them into paying customers (if done the right way).”

Sweta will share the step-by-step method of exactly how she grew her Instagram account from 13 to 80,000 followers in one year. She didn’t buy followers, didn’t pay for likes, and wasn’t lucky enough to be sponsored by Instagram. She’s completely transparent about everything she did so you can takeaway an actionable strategy. Sweta shares actionable insights on you can explore the Instagram hacks that can save you time and money.

TalentCap has a vision to become the foremost thought leadership platform in the region, creating unmissable events that feature inspiring speakers sharing their first-hand expertise with delegates. As such, they have gone above and beyond to make this event as impactful as possible.

For those who are interested in the Social Media Innovation Conference 2018, please refer to the below for event details:

Dates: 25-26 April 2018 (Wednesday & Thursday)
Time: 9am – 5pm
Venue: Renaissance Hotel Kuala Lumpur
Limited tickets available here: http://talentcap.com/social-media-innovation-conference

About TalentCap: TalentCap produces quality information and events for the international conference industry. We recruit the best speakers, provide the best training and offer the best networking in the industry. We produce innovative, inspiring, and indispensable event solutions and services. We provide businesses with insights and contacts they need to grow. We curate content for specific industries and to facilitate dialogue and strategic thinking. We expose sponsors and partners to a highly engaged international audience. We aspire to Inspire and equip business leaders to achieve extraordinary results. For latest, please visit: www.talentcap.com

TalentCap Social Media Innovation Conference 2018 Set to Help SMEs to Maximise Social Media Marketing Opportunities.

Kuala Lumpur, Malaysia, March 26, 2018 /PRWIRE.asia/ -- The TalentCap Social Media Innovation Conference is a tactical conference to be held on the 25-26th of April 2018 in Renaissance Hotel Kuala Lumpur, and offers SMEs throughout the Southeast Asia the opportunity to maximise their social media marketing opportunities.

Participants shall discover how innovative global companies maintain their edge via social media marketing. The conference features practical, action-oriented social media marketing sessions from top leading experts and brands. Highlight includes a hands-on workshop by social media coach who has trained 200+ start-ups in the Silicon Valley, US.

The Social Media Innovation Conference is targeted toward key decision makers and C-levels within companies from all industries, and will cover 20+ different tactical areas of social media, including everything from video marketing, to social media ROI, to chatbots, to user-generated content, to data and analytics.

Southeast Asia which includes Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam, has some of the highest penetration of social network usage among internet users of anywhere in the world. However, it is critical to take social media beyond simple information sharing. A platform looking to attract a large base of users must incorporate additional functions that add value to their experiences. Empowering users to buy and send gifts, shop for products and service and share and redeem coupons without leaving the platform are just some of the ways that a network can offer a product that truly gives its customers what they are looking for.

Teaming up with the region’s forward thinking and innovative organisation, TalentCap is pleased to Welcome on-board the Institute of Marketing Malaysia as a Strategic Partner at the Social Media Innovation Conference 2018. Institute of Marketing Malaysia (IMM) is a non-profit organization and the only registered institute in the country established for the purpose of serving the marketing fraternity in Malaysia. Founded in 1977, the institute has assisted and will continue to assist, train and bring together marketers from various businesses and industries with one common goal and that is to improve the marketing skills of its members.

Datuk Sharifah Mohd Ismail, President of IMM highlights “Without marketing, businesses may offer the best products or services in the industry but none of the potential customers will know about it and sales may crash. In today’s marketing, social media plays a key role for business. Social media has evolved over the years from customer satisfaction to customer experience. The TalentCap Social Media Innovation Conference 2018 would greatly benefit IMM members especially among the SMEs in exploring ROI growth through social media to scale their business and penetrate new markets.”

Keynote speaker Cally Lo, Regional Account Manager at LinkedIn presents the topic “LinkedIn Talent Solutions: Stay on Top of the Recruitment Competitive Landscape.” LinkedIn is focusing on providing innovative talent solutions, and social media recruiting is becoming the norm.

Cally highlights, “The world has become more competitive in the talent acquisitions space. Given the global mobility of the average candidate, the freedom to switch companies at ease has become a challenge for businesses. With the more technically skilled candidates, these niche fields have intensified retention concerns to unprecedented rates leaving companies needing to become more creative in ways to acquire and retain specific types of talent.”

Cally’s keynote shares tactical insights on how to use LinkedIn’s Talent Solutions to stay on top of the recruitment competitive landscape – What are the growth areas within talent acquisitions? What is “talent intelligence” and how can it affect your business? How can a Business and HR Leaders stay competitive in the talent war?

Keynote speaker Eileen Ooi, Head of PHD Malaysia presents the topic “Merge: The Closing Gap of Technology and Us.” PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. The PHD network is part of the Omnicom Media Group, a division of Omnicom Group Inc.

Eileen highlights, “As we spend more time in the virtual world, machines will be more embedded in our lives and as machines get more intelligent we will reach a point where we become indistinguishable from one another. Technology and humanity will both symbolically and literally – Merge.” Eileen’s keynote provides tactical insights on the new age of advertising as merger of technology and humans happen.

Keynote speaker Tim Sae Koo, CEO and Co-Founder at TINT presents the topic “Why User Generated Content Marketing is on the Rise for the Modern Customer Journey.” TINT is a user generated content marketing platform that has helped over 5000+ brands in 172 countries deliver trust across all touchpoints by humanizing their marketing with authentic customer generated content.

Tim highlights, “The modern customer buying journey is far from simple and linear now. There is an increase of number of touch points that marketers need to provide content for their audience. Not just any staged and one-sided salesy content. People don’t trust those types of staged content anymore. Consumers expect relatable and personalized content as there is too much generic advertisement noise to filter through today. That presents marketers a massive headache with how much time and costs needed to keep up with personalized content demands from consumers on multiple marketing channels. Enter the UGC marketing world.”

Tim’s keynote shares tactical insights on; Why more top brands are investing in user generated content marketing now more than ever? How to easily implement an effective user generated content marketing strategy that’s also legally safe? What brands are integrating a quality user generated content marketing strategy across their customer journey?

Keynote speaker Maelle Pochat, Co-Founder and General Manager at TryandReview.Com presents the topic “User Engagement, Story-telling & Social Media Strategies: How FMCG Brands can learn from Niche Brands.” TryandReview.com is an independent website for genuine and non-paid consumer reviews in Asia which believes in giving brands the confidence to put their consumer voices front and center in marketing content strategies. Indeed, Beauty & FMCG brands can now leverage on Try and Review to get authentic user generated content and boost sales.`

Maelle highlight, “Niche brands embrace the rise of new technologies and social media marketing to deliver cheap and fast go-to-market strategies. We can see brands emerge overnight with marketing strategies based 100% on social media and user-generated content. They are agile and master to perfection the art of spotting market trends and tapping into it. FMCG brands can learn from them to run more customer-centric and authentic social media strategies.”

Maelle’s keynote shares tactical insights on; How to run customer-centric social media strategies? Analysis of niche brands strength in running powerful Social Media strategies. Tips for FMCG brands to increase authenticity in Social Media and reach out to new audiences.

The conference feature includes a deep dive workshop facilitated by Sweta Patel, a renown trainer who has coach more than 200 startups in the Silicon Valley, US. At the conference, Sweta facilitates the workshop topic “How B2B and B2C Use Instagram to Win New Customers”

Sweta highlights “Instagram is growing up and taking over the channels with a storm. The word says Instagram is only for millennials but it is far from it. Most businesses are using Instagram to generate leads and convert them into paying customers (if done the right way).”

Sweta will share the step-by-step method of exactly how she grew her Instagram account from 13 to 80,000 followers in one year. She didn’t buy followers, didn’t pay for likes, and wasn’t lucky enough to be sponsored by Instagram. She’s completely transparent about everything she did so you can takeaway an actionable strategy. Sweta shares actionable insights on you can explore the Instagram hacks that can save you time and money.

TalentCap has a vision to become the foremost thought leadership platform in the region, creating unmissable events that feature inspiring speakers sharing their first-hand expertise with delegates. As such, they have gone above and beyond to make this event as impactful as possible.

For those who are interested for the Social Media Innovation Conference 2018, please refer to the below on event details:

Dates: 25-26 April 2018 (Wednesday & Thursday)
Time: 9am – 5pm
Venue: Renaissance Hotel Kuala Lumpur

Limited tickets available here: http://talentcap.com/social-media-innovation-conference

About TalentCap: TalentCap produces quality information and events for the international conference industry. We recruit the best speakers, provide the best training and offer the best networking in the industry. We produce innovative, inspiring, and indispensable event solutions and services. We provide businesses with insights and contacts they need to grow. We curate content for specific industries and to facilitate dialogue and strategic thinking. We expose sponsors and partners to a highly engaged international audience. We aspire to Inspire and equip business leaders to achieve extraordinary results. For latest, please visit: www.talentcap.com

IZETEX PTE LTD, SINGAPOREAN BASED BLOCKCHAIN DEVELOPERS; CLOSE TO FINALISING A DEAL TO ACQUIRE A STRATEGIC STAKE IN THE US LISTED COMPANY, US VR GLOBAL.COM INC.

KUALA LUMPUR, MALAYSIA, March 23, 2018 /PRWIRE.asia/ --

Izetex’s President, Alexey Zagainov and Nikita Kuptsov, Director of Communications, recently met with Executive Chairman, Ramelle Ashram Ramli and the senior management of US VR Global.com Inc., to commence discussions for the acquisition of a strategic stake in the fast growing location based entertainment (LBE) VR pioneer’s business.

“With US VR’s strong operational focus in the lucrative South East Asian and Chinese markets, we see this as an important tactical investment to gain ingress in to the world’s fastest growing middle class” says, Kuptsov.

The meeting between the two companies was arranged by Amanah Capital Group Limited (ACGL) the recently appointed Financial Advisers to Izetex.

“The synergies between these two dynamic companies was apparent to us from the onset” commented Abas A Jalil, CEO of Amanah Capital. “We are tremendously excited about the potential for their collaboration in the near future” he added.

Izetex, who are about to commence a major ICO roadshow throughout the Asian region, and USVR, owners of the Hero Central Brand and Global Pioneers in VR based LBE centres, are also exploring the adoption and integration of the IZX coin, (cryptocurrency) as part of the Hero Central Park Digital Platform, to be rolled out in all Hero Central Parks on a global basis.

Ramelle commented, “Izetex have an amazing Blockchain platform which very much aligns with our own Digital Platform and this synergy creates a very compelling case for its integration.”

According to sources familiar with the matter, discussions are advancing quickly, and it appears they are on track to conclude negotiations in early April.

About Izetex Pte Ltd:
Izetex are a Singaporean based Blockchain company and owner/developer of the IZX Coin. They are currently in the process of completing their ICO and have a unique gamification aspect which differentiates their technology and platform from other Crypto offerings. Building an open platform and fully embracing the Gaming Community, they are poised to redefine consumer behaviour towards Crypto Adoption.

About USVR Global.com Inc:
US VR Global.com Inc. are a US Public listed company who are pioneering the development of AR and VR and technology based LBE centres under the Hero Central Brand worldwide. USVR have developed a unique Digital Platform and Park Operating system which greatly enhances the operational efficacies of their business and allows deep granular control of the user experience. USVR are on track to become the largest owner/operator of AR VR Theme Parks Globally as they expand their presence throughout S.E.A, Macau, China, Korea and the United States.

Contact Information:

Name: Chris Teng
Organization: Webist Solutions Sdn Bhd
Website: webist.com.my
Phone Number: 0165574650
Email: chris@webist.com.my
Address: B-1-3A, Kuchai Exchange, Jalan Kuchai Maju 13, Off Jalan Kuchai Lama, 58200 Kuala Lumpur.

OneWorld Real Estate Announces Core Values to Boost 2018 Game Plan

OneWorld Real Estate unveils core values for creating positive impact and improved performance organization-wide.

March 13, 2018 /PRWIRE.asia/ -- OneWorld Real Estate has always considered a two-way communication to be the foundations of a strong organization. To foster solid relationships among team members through building a shared culture and a community of the same belief system, they have determined their 4 core values that will be the driving force of their organization across all agents.

Aptly acronymed LPPD, OneWorld Real Estate designed these core values with their mission and vision in mind:

  • Loving – A loving heart should be the center of everything they do from intentions and motivations to actions and decisions. At the end of the day, love will guide a person to make the right call for the better good every time.
  • Passionate – Essential to the real estate industry, an agent needs to be passionate about what they do to be able to push boundaries and pull through despite all the low moments in their career. To be successful, a person needs to endure and not give up easily.
  • Positive – Attitude is everything and a positive one can lead a person out of dark times. A positive person is happier, more resilient, a better decision-maker, and performs at a higher level.
  • Disciplined – Successful people are those who make a habit of doing what unsuccessful people don’t like to do. The ability to live a good life is controlled by each person and with a strong discipline, one can always push through and move to a greater height.

Believing in putting people first, the company regards being inclusive in their strategy as a means to foster a team of incredible talents to deliver wonderful results. With that in mind, the company held OneWorld Communication and OneWorld Boot Camp on 10th and 19th January 2018 respectively, in order to further strengthen the communication between team members and the management.

Highlights on both OneWorld Communication Day and OneWorld Bootcamp are available below:

Founder and Executive Director Amenny Chua said, “Through OneWorld Communication Day and OneWorld Boot Camp, we take our internal transparency to the next level where both the management and agents can communicate themselves in a very open and friendly way. We unveiled a set of core values along with 2018’s direction, as well as gotten feedbacks from the team on the key strategies that we roll out at the beginning of the year. It’s a very fruitful session to help ensure that the strategies are working for everyone.”

OneWorld Real Estate also aspires to create a better future for all by grooming their team members like family and providing a support system to help the agents achieve their goals. The events help make clear that no agent is alone as there is always support, and every challenge can be solved as a team. By encouraging communication, the company is looking for more constructive suggestions in order to help everyone in the team to craft a career they want.

Ultimately the company is looking to achieve organization-wide alignment through communication. By helping every agent despite team and culture differences synchronize onto the same path, all members will grow towards the direction of the organization’s goals.

“We want to create a culture where everyone, even the junior agents, is able to communicate their ideas and questions comfortably and without prejudice. It’s about trying to help everyone to achieve their goals which would go hand-in-hand with organizational goals. And it’s also about providing ample support while they get there. Growing is never easy but together, we will make it possible,” said Founder and Managing Director Aine Lee.

Some highlights of OneWorld Bootcamp 2018:

About OneWorld Real Estate: OneWorld Real Estate is a Malaysian real estate agency that prides itself on leading the field in full spectrum of real estate services. The company envisions itself to be a pioneering and innovative trendsetting global real estate firm. From their headquarters in Kuala Lumpur, the company is expanding its international profile and transforming its mission and vision to respond to the future of the industry.

Contact Information:

Name: Nicholas Yim
Organization: OneWorld Real Estate
Email: marketing@1world.com.my

Webist Solutions : Starting with A Quality Web Design

Wishing to have a good quality web design? Webist Solutions is a web development company that will help in realizing your dream. Approach us to get your website done!

Kuala Lumpur, Malaysia, March 07, 2018 /PRWIRE.asia/ -- Businesses tend to renovate their websites once in awhile due to one reason or another through a high possibility is to improve sales performance. However, the common scenario is that businesses are too rush on creating a brand new website and failed to consider what their new website design is going to do for them holistically. In fact, there are several parts of digital marketing strategy that needs to be taken into account to come out with a good quality web design. So let’s see how these elements could complement with one another and what impact they would trigger on the website design and in turn spurring digital marketing campaign up and running.

So let’s start with SEO. Usually, businesses would want to have a design makeover for their websites due to the fact that their websites do not meet the requirement for ranking high in Google search engine. The first thing that comes to mind when dealing with such case would be incorporating every element deemed necessary to have a high position on the Google search results page.

What elements need to be inserted into the websites exactly? Well if you are familiar with Google Adwords then you probably will be familiar with the keyword planner. So what’s the use of keyword planner? It allows you to search for keywords relevant to your business which is commonly searched by online users. So when you are generating contents for the newly redesigned website, write contents with the keywords you found. One thing worth to note is that websites nowadays tend to have duplicate contents. It is so common nowadays especially after the introduction of Panda people are spending countless time eliminating all the duplicated contents. The occurrence of such scenario is prominent in news pages and blog posts where the contents are actually being sourced out from some other sites or in the case of eCommerce sites, the product description pages are almost similar due to same products being sold and little difference is observed to make any significant changes. Hence be sensitive enough in writing your own contents, not to ‘overuse’ other sites’ contents on a large scale.

User Experience (UX)

A good design of your website includes easy navigation on the user interface, fast downloading speed, and user-friendly outlay. With all these elements playing a role to keep your audience hooked on to your website, remember to keep an eye on this important aspect.

Site speed or the downloading speed is now considered to be one of the ranking factors due to its implications on UX. Imagine yourself as an online user visiting a site and you have to wait for several moments just to wait for a simple text page to load, would you feel at ease browsing the whole website or just back out and navigated to another similar site? So it is significant that you incorporate suitable contents of manageable file size into your website to reduce page load time, or else you might be negatively affecting the UX of your website. Remember, when the speed of internet increases, so does user’s expectation of page load time and it is wise to reduce load time through several ways like compressing files or carrying out a full audit.

Visual elements play a thoroughly important part of your design. Bear in mind that the function of visual elements is to trigger an emotional response in user. Triggering the right emotion could drastically increase the UX of your website as users tend to have more interaction with your site. So your website need not necessarily have flashy or over the moon design which might complicate things. Keep it simple with sufficient degree of design just to attract user’s attention and bring out the interactive part within. You are safe with that.

Branding

There are two sides to a coin but people tend to spot something bad or negative more clearly compared to something good and positive. Users can easily get a feel of your website even though they might not notice the hidden technical malfunctions or specific elements that damage a site’s quality. So it is very unhealthy for your site to leave such a first impression on your visiting audience.

A user will browse through your site, develop first-hand impressions on it and rate it based on that impression. So you would like the user to perceive your website as something to ‘boast about’, in other words, has a good branding. However, people will have a notion that good aesthetic design reflects a good branding for example color, logo, fonts etc. But if your site is hard to navigate and troublesome to browse, it would ultimately lead to a catastrophic failure born out of sole attention on aesthetic aspect. So take note of your brand’s core value and make sure they are being reflected in every aspect of your website design so that your online brand image is well taken care of.

Mingle everything in one shot

All in all, spend some time considering what objective you wish to achieve when the idea of redesigning your website comes to mind as all of the above digital marketing strategies are of equal importance to execute. Emphasize on all aspects of your strategy to ensure every area is being covered in good terms. Be smart and attentive when designing your website and make sure to get it right at the first stage of design to avoid time and effort from being wasted.

Feel free to drop in any comments if you have a second thought on the digital marketing aspects which you think deserve to be mentioned? We shall discover new things together! Cheers.

Contact Information:

Name: Chris Teng
Organization: Webist Solutions Sdn Bhd
Website: webist.com.my
Phone Number: 0165574650
Email: chris@webist.com.my
Address: B-1-3A, Kuchai Exchange, Jalan Kuchai Maju 13, Off Jalan Kuchai Lama, 58200 Kuala Lumpur.

TLSmydestiny: Feng shui advice for home

Looking for feng shui advice for home? Everyone should know some basic concept before moving to improve life. Visit our website now to look for useful knowledge.

Cheras, Malaysia, March 07, 2018 /PRWIRE.asia/ -- Sparing a thought for the placements and decorations of your house or office nowadays is not easy as has been thought. You should think twice about simply putting the furnitures or decorating items just to fill in the space of your house. The art of feng shui has taught us to be much more prudent and meticulous when we move things around the house as we often hear some other people, be it neighbours or relatives discussing about the flow of energy in the house or that particular way of arranging a certain piece of furniture in a specific place or space. The art of feng shui and bagua thence become a part of our lives where we depend on the advice of feng shui master to give us positive energy and make us healthier, wealthier and happier.

There are several feng shui basics to begin with when you are looking for feng shui tips for home. It does not matter whether you engage professional service of a feng shui master or not, you can apply some basic feng shui concepts yourself to become familiar with the interactions between the designs of your house with feng shui elements or bagua map. Well, let’s get right in the basic concepts where everyone should know before moving or decorating any part of a space.

• Get rid of the clutter in your house.
You do not want to have anything redundant or eyesore around in your house or space. These items are not only useless but can impede the flow of energy inside your home as well. Dump them away and give the interior of your house a fresh outlook and hence a better feng shui arrangement.

• Get sufficient light and ventilation in your home.
Who would live in a menacing looking and stuffy dark house which invites nothing good except insects and rodents? Open the windows often to let in fresh breeze and sunlight, you will become healthier as well by doing so and expanding your own positive energy.

• Get your bed placed in the right position.
You can do some research on the feng shui bagua map and the five elements of feng shui – fire, water, earth, metal and wood to determine which commanding position your bed should be placed. Ideally your sleeping position would face the door or diagonally across. The passive time spent in sleeping already makes up a significant part of your everyday cycle. Be sure to always check your sleeping quality!

• Cover your TV and stay away from electronic device during sleep.
It is better to sleep in a room without electronic gadgets but if that could not be done, at least put some effort in covering TV or electronic device with a piece of cloth to reduce the active energy radiated during sleep.

The aforementioned feng shui tips to inject life and good energy in your household is just a pinch of salt in the sea. There are still a lot of more advanced tips to take note of and the knowledge revolves around feng shui is immense. The position, feng shui colours, size of the space in your room all play a part in your feng shui house decoration which is significant in increasing the flow of good energy in your house. Getting interested? Why wait when you could have a personal ziwei consultation with our Master Tan to delve deeper into the topic and help you and your family live a harmoniuos and happy lifestyle! Do contact us now!

Contact Information:

Name: Chris Teng
Organization: Webist Solutions Sdn Bhd
Website: webist.com.my
Phone Number: 0165574650
Email: chris@webist.com.my
Address: B-1-3A, Kuchai Exchange, Jalan Kuchai Maju 13, Off Jalan Kuchai Lama, 58200 Kuala Lumpur.

Webist Solutions – 2018 Social Media Trends

Social media industry presented consumer preferences, new features and fabulous brand opportunities. Few who knew about the changes beforehand were able to better capitalize on them while others missed out.

Penang, Malaysia, March 07, 2018 /PRWIRE.asia/ -- Last year, the social media industry presented consumer preferences, new features and fabulous brand opportunities. Few who knew about the changes beforehand were able to better capitalize on them while others missed out.

Do you know the trends that will be dominating the world of social media in 2018? To stand apart from your competition, take a look below to know the trends that you need to incorporate in your existing social media campaign.

# Chatbots with a Personal Touch

Social media sites present themselves as a terrific platform for advertising products or services. Now, when you do that, you will also have to entertain incoming messages on your social media account. These incoming messages need to be answered because otherwise you can lose potential customers! As an alternative to responding manually, personalized chatbots are now available to answer queries and enhance consumer engagement. Over 100,000 chatbots are used by Facebook alone to gather information.

# Short Videos

Social Media_Short video
Social Media_Short video

The trend today is not just to post images or pictures related to your products or services. Modern consumers look towards connecting with a brand on a more personal level and this is why, short videos are growing in popularity and so is live streaming. To compete with Snapchat, Instagram has already rolled out Stories and Facebook isn’t too far behind with its Facebook Live and also stories. Sit with your marketing team to come up with interested ideas for stories and videos.

# Augmented Reality

This is definitely not the first time that you must have heard about Augmented Reality. AR has been a part of social media trends since 2016, but industry stalwarts are of the opinion that 2018 is the year when it will really take off. 5 years ago, Google had introduced a pair of glasses that promised to bring AR to the mainstream. Today, several companies are competing to enter the AR sector, such as Facebook and Snap. For AR, one of the best applications will be social media.

# Gamification will become a reality

Interacting with each other is what users love, but they also yearn for game-like experiences. Over the past couple of years, several companies have already generated a lot of revenue from immersive gaming experiences and micro-transactions. This has resulted in apps being developed to cohesively integrate gaming and social media for an enriching experience.

# Accelerated Ad Growth

webist solutions_Growthhack
webist solutions_Growthhack

During the early days of development, the primary concern of social media platforms was to build a strong user base. Now that they have established that, their focus has shifted on gaining revenue. More advertising will be the slogan for social media sites in 2018. They will be simplifying the process of advertising by which entrepreneurs to established businesses can gain.

The above-mentioned social media trends may not completely change how consumers and brands use social media, but they will definitely make 2018 an interesting year. You must make sure that your social media campaign is up-to-the-minute so that you do not lose out on any opportunity to grow your business to the next level.

Contact Information:

Name: Chris Teng
Organization: Webist Solutions Sdn Bhd
Website: webist.com.my
Phone Number: 0165574650
Email: chris@webist.com.my
Address: B-1-3A, Kuchai Exchange, Jalan Kuchai Maju 13, Off Jalan Kuchai Lama, 58200 Kuala Lumpur.